July 25, 2025

LMA Announces New Partnership - Everest Home Improvements

The LMA is delighted to announce Home Improvements Experts, Everest, as the new official partner of the LMA Performance of the Week Award.

Throughout the season, each week, an outstanding team league performance will be celebrated in each of the English men’s and women’s professional leagues and the winning managers presented with an award. The winners of the Everest Performance of the Week awards are voted for by an experienced LMA panel comprising of Jess Creighton, Les Ferdinand MBE, Sir Alex Ferguson CBE, Barry Fry, Chris Hughton, Mick McCarthy, Martin O’Neill OBE, Stuart Pearce MBE, Clare Tomlinson, Carla Ward, and Rachel Yankey OBE.

“We are incredibly excited to align our brand with the LMA and this iconic award,” said Anthony Threlfall, Head of Marketing at Everest. “Football is more than a sport – it’s a shared passion that unites communities. This partnership allows us to celebrate excellence on the pitch while connecting with fans and clubs across the UK.”

As part of the partnership, Everest will be featured across weekly award announcements and media coverage, have unique access to LMA members and will be a partner of the prestigious LMA’s Annual Awards presentations.

Richard Bevan OBE, Chief Executive at the LMA said “It is fantastic to welcome Anthony and the team at Everest as the official partner of this long standing LMA Performance of the Week Award. Everest are a household name with a proud heritage in the UK and are a fantastic fit for this performance related award”.  

This collaboration represents a significant opportunity for Everest to engage with millions of football fans and reinforce its commitment to performance, innovation, and community.

The first award under the new partnership will be presented on 8th August.

Note to Editors:

Men’s professional leagues: Premier League, Sky Bet Championship, Sky Bet League One, Sky Bet League Two

Women’s professional leagues:  Barclays WSL & WSL2

About Everest:

Everest is the UKs best known home improvements company and is at the forefront of supplying UK homes with double and triple glazing, entrance doors and roofline products helping our customers enjoy quieter, warmer and safer homes. Everest products are Made in Britain at their UK factory, and are quality assured with a wide variety of accreditations including FENSA, BBA and TrustMark.

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